Salient Global Establishes Advisory Board with Industry Veterans Across Product, People, and Growth
What matters: Creation of advisory board brings renowned experts to advise Salient’s leadership team.
Members of Salient’s Advisory Board, including (clockwise from top left): Brittany Paxman, Jeff Dack, Sukhmani Dev, John Partilla, Erica Bauer, Patti Temple-Rocks, Mitchell Caplan, Eric Stanley, Genevieve Grdina and Mike Brown.
CHICAGO, July 5, 2023—Salient Global announced today its creation of an advisory board to bolster its long-term strategic vision and enhance its offerings and client delivery.
The newly established board will boast among its membership more than 20 leaders from technology companies, marketing agencies, and brands, including current and former senior executives from Mastercard, Salesforce, Meta, KPMG, Wunderman Thompson, Minority Moves Network, and the Chicago Bulls, among others. Its diverse members bring a variety of expertise and have been uniquely selected to focus on three core areas across the Salient network: product, people, and growth, each with a group council to accelerate growth, enhance client delivery, and secure and retain top talent.
The Salient advisory board is chaired by Mike Brown, former chief client officer of Bounteous and currently managing partner of Macoto Collective, whose focus is to help drive value creation for professional services organizations. Brown has decades of experience building and scaling successful marketing technology firms and agencies across the United States, Canada, and globally.
“Salient Global’s data and consulting platform model allows for a much more effective approach to growth-driven client solutions, backed by its expanding network of specialized agencies to deliver across the brand, customer, and employee experience,” said Brown. “Salient’s advisory board underpins and unifies this vision across three crucial areas to deliver for clients and employees.”
“The creation of our advisory board represents the next and key phase of growth for Salient,” said Bryan Specht, founder and CEO of Salient Global. “We couldn’t be more excited to have Mike lead our board, as his expertise and unique experience creating and delivering value for organizations like ours folds perfectly into our near- and long-term vision.”
Salient’s advisory board councils will be led by executive sponsors from the Salient leadership team. Global president Tricia Ewald is overseeing the people council, chief strategy officer Guy Cierzan is heading the product council, and chief digital officer Daniel Welch is leading the growth council.
About Salient Global
Salient is a data and advisory platform powering independent, expert marketing agencies, uniquely designed to deliver sustained growth and solve real-world problems for clients. Our agile and flexible model allows us to quickly uncover the insights to unlock, tap into, and scale what truly matters for clients across their customers, channels, and audiences.
Our areas of expertise include brand transformation, communications, public relations, employee engagement, creative, loyalty and CRM, experience design, and innovation. Led by a seasoned leadership team steeped in advisory and consulting capabilities, Salient delivers growth through powerful experiences that create real value for real people.
Contact:
Emily McMahon: emily.mcmahon@salientglobal.com